Customer Experience Jenga – ClearAction Continuum

Do we manage customer experience strategy like playing Jenga? (Jenga is the game with a stack of blocks where players take turns to remove one and balance it on top.) The game is supposed to start with a robust foundation, and in the quest to rise to

CEOs: Silos Solved by CX Strategy

Customer Experience FAQ – ClearAction Continuum Experience Leadership Mastery

Raab Winning The Marketing Measurement Marathon

Customer Experience (CX): Three experts weigh in on what CX means for 2020

Crafting a Seamless Customer Journey: Unleashing the Power of Personalization and Engagement, by Damilola Robert

The Future of Customer Experience Calls Urgently for a Significant Shift –

The Future of Customer Experience Calls Urgently for a Significant Shift –

ClearAction Continuum

Modern marketing dilemmas: What role does brand play in the consumer decision journey?